diff --git a/lib/middleman/version.rb b/lib/middleman/version.rb
index 2f2db9d0..b127d500 100644
--- a/lib/middleman/version.rb
+++ b/lib/middleman/version.rb
@@ -1,3 +1,3 @@
 module Middleman
-  VERSION = "3.0.0.pre"
+  VERSION = "3.0.0.alpha.1"
 end